I'm so glad you're here!

If you were here with me right now, we’d likely be out in my garden. I’d ask how you're doing—how you're really doing—and I might not be able to help my curiosity as we picked zinnias together.

I’d want to know what makes you come alive! What do you most want to cultivate in your life? What are the things you’ve always wanted to do?

I’d listen intently. I love hearing what’s really there. Seeing women come undone in order to come alive—throwing off everything that hinders them to live out their unique purpose—makes me want to dance!

Are you feeling stuck? Scattered? Anxious for something more?

You're in the right place! That was my story, too.


I graduate from Carnegie Mellon University with a degree in Musical Theater. I become a personal trainer in New York City. It’s my first taste of helping people achieve their goals, and I am hooked.


I marry the tall handsome Navy gent, who gets deployed to Iraq at our first wedding anniversary. Our marriage begins to unravel.


After a few years of planning luxury weddings, I publish the first issue of Southern Weddings Magazine. It takes off like a freight train in Georgia and my life takes off with it.


I’m speaking, I’m traveling, I’m leading a growing company and team, and people begin asking me how I “do it all.” I publish a blog post - “How I Make Things Happen” - that quickly spins into a nationwide tour to help people get unstuck and move forward in their lives and businesses.


By God's grace, my marriage is changed! This is a turning point in my life, my ministry, and our company. I have proof that the impossible is possible! I plant my first garden and have my first baby, Grace.


We offer the first PowerSheets Intentional Goal Planners for sale—just a few hundred black and white, loose-leaf goal-setting worksheets. They sell out almost immediately.


My first book, Make It Happen, is published where I share my story of God making the impossible happen in my life and career.


We add 2 new babies to our family and COLOR to the PowerSheets - a huge change that reflected the joy and energy of our community. The Cultivate brand is so known for its use of color that this seems crazy to me now! : )


My second book, Cultivate, is published.


After a decade, we retire Southern Weddings Magazine and reorganize our business and team to continue the growth of the Cultivate What Matters brand—helping women cultivate what matters in all stages of life!


In the midst of the COVID-19 crisis, we gain perspective—more than ever before—about what matters most. We start the year having no idea just how timely the message of the Gracie’s Garden children’s book will be: little steps taken in faith can add up, the rewards don’t just come in the harvest; they come in the wait if we’re willing to look around us.


We celebrate 10 years of PowerSheets and thousands of dreams achieved little by little. Good things are growing!

2022 and Beyond!

Cultivate is acquired and I'm in a whole new season of life. Follow along!

Lara Casey | 2023

My path here has been rather untraditional and I have learned in all my challenges that peonies grow through the dirt, and so do we. This too can be your story. Are you ready?

Good things grow over time, through little-by-little progress—just like in my garden. (You can read my story in Make It Happen: Surrender Your Fear, Take the Leap, Live On Purpose, and Cultivate: A Grace-Filled Guide to Growing an Intentional Life.)

You don’t have to do it all, or be it all, or do life like anyone else. The PowerSheets® Intentional Goal Planner, Write the Word Bible journals, and the Cultivated Homeschool Planner will help you cultivate what matters, right where you are!

It only takes a tiny seed to grow into a towering tree–providing shade and fruit for many. What we do here on this earth, no matter how small, matters. It adds up.

Start today!
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Lara Casey Isaacson is a mom to three, a grateful wife, and a believer in the impossible. As Founder of Cultivate What Matters, Lara is the creator of the bestselling PowerSheets Intentional Goal Planner, the Write the Word Bible journals and has authored three books: Make it Happen, Cultivate, and her new children's book, Gracie's Garden. The Making Things Happen Conference, which she lead, celebrated over 10 years and 55+ conferences. Lara founded Southern Weddings magazine a decade ago and is passionate about doing business for a greater purpose. She loves getting her hands dirty in the garden with her kiddos in Chapel Hill, NC.

You know all those things you've always wanted to do? You should go DO them! - Lara