Privacy Policy


Last Updated: October 23, 2023

We at Lara Casey (“Company”, “we”, “us”) respect your privacy and want you to understand how we collect, use, and share data about you – our visitors, users and customers.

This Privacy Policy (“Policy”) addresses our data collection practices and describes your rights to access, correct, or restrict our use of your personal information. Unless we state otherwise, this Policy applies when you visit or use the Company Site –  (“Site”) – our social media channels, and Company managed platforms (collectively, “Platforms”).

By accessing or using our Platforms, you are agreeing to this Privacy Policy, our Terms of Service (available at and any other agreement that governs your access or use of our Platforms (collectively, “Agreements”). You should not access or use our Platforms if you do not agree with the terms and conditions contained in these Agreements.

Please read this Policy carefully. We will alert you to any changes to this Policy by changing the “last updated” date at the top of this Policy. Any changes become effective immediately upon publication on our website, and you waive specific notice of any changes to the Policy by continuing to use and access our Platforms. We encourage you to review this Policy periodically, when you use our Platforms for any purpose or engage with us on social media.  You are deemed to have accepted any changes to any revised Policy by your continued use of our Platforms after the revised Policy is posted.


We collect a variety of information from you when you visit or interact with us on our Platforms. By accepting this Policy, you are specifically consenting to our collection, use, processing and sharing with third party processors of the data described below. The data we collect may include:

  • Personal Data: Personal Data is information that can be used to identify you specifically, including your name, username, profile photo and email address.  You consent to giving us this information by providing it to us voluntarily on our Platforms. You provide some of this information when you, for example, register to receive emails from us. You may also provide this information by participating in various activities associated with our Platforms, including commenting on blogs, responding to surveys or giveaways, or contacting us with questions. Your decision to disclose this data is entirely voluntary.  You are under no obligation to provide this information, but your refusal may prevent you from accessing certain benefits from our Platforms.
  • Derivative Data: Derivative data is information that servers automatically collect about you when you access our Platforms, such as your IP address, browser type, the dates and times that you access our Platforms, and the specific pages you view.  If you are using a mobile device or app, we may collect information about your device name and type, your phone number, your country of origin, location, and other interactions.
  • Content Data: In order to receive our free content, you may have to provide certain information like your name and email address so that we can communicate information about that content to you.  We collect data regarding which content you chose to receive, whether you accessed it, whether you purchased a product or service as a result of viewing the content, as well as any feedback in the form of emails, responses to surveys and/or chat features that may be enabled.  Such content is hosted via third-party platforms, therefore, the collection, use, and sharing of your data will also be subject to the privacy policies and related agreements of that third party.
  • Social Networking Data: We may access your personal information from social networking sites and apps, including Facebook, Instagram, Linkedin, X (formerly, Twitter), Tik-Tok, Snapchat or other social networking sites or apps not named specifically here, which may include your name, your social network username, location, email address, age, gender, profile picture and any other public information.  If you do not want us to access this information, please go to the specific social networking site and change your privacy settings.
  • Other data: On occasion, you may give us additional data in order to enter into a contest or giveaway or to participate in a survey. You will be prompted for this information and it will be clear that you are offering this kind of information in exchange for an entry into such a contest or giveaway.

Your information allows us to offer you certain products and services, including the use of our Platforms, to fulfill our obligations to you, to customize your interaction with our Platforms, and to allow us to suggest other content, products or services we think might interest you. We generally store your data and transmit it to a third party for processing. However, to the extent we process your data, we do so to serve our legitimate business interests. Specifically, we may use the information and data described above to:

  • Correspond with you;
  • Contact you about new content or offerings that we think you will be interested in;
  • Interact with you via social media;
  • Send you an email newsletter or other updates about our Company or Platforms;
  • Request feedback from you;
  • Notify you of updates to our content, product and service offerings;
  • Resolve disputes and troubleshoot any problems;
  • Administer contests or giveaways;
  • Generate a profile that is personalized to you, so that future interactions with our Platforms will be more personal;
  • Compile anonymous statistical data for our own use or for a third party’s use;
  • Assist law enforcement as necessary;
  • Prevent fraudulent activity on our Platforms; and
  • Analyze trends to improve our Platforms and offerings.

We may share your information with third parties in certain situations.  In particular, we may share your data with third party processors as needed to serve our legitimate business interests, which include administration of our Platforms, communicating with you, identifying trends, protecting the security of our Company and Platforms, and marketing additional content, goods and services to you.  The legal basis for our disclosure of your data is both your Consent to this Privacy Policy and our own right to protect and promote our legitimate business interests.

The following are specific reasons why we may share your information.

  • Publicly Shared Information: Any information that you voluntarily choose to share in a public area of our Platforms (e.g., by posting a comment or leaving a review) will be available to anyone who has access to that content.
  • To Company Employees and Contractors: We may share your personal information within the Company to our employees and contractors in order to deliver requested content, goods or services to you.
  • Third Party Processing: We may disclose your information to third parties who assist us with various tasks like hosting services, email delivery or customer service.
  • By Law: We may share your data as required by law or to respond to legal process, including a subpoena, or as necessary to protect the rights, property, and safety of others.  This includes sharing information with other parties to prevent or address fraud and to avoid credit risks.
  • To Protect Our Company:  We may use your information to protect our Company, including to investigate and remedy any violations of our rights or policies. We may also disclose your information as reasonably necessary to acquire and maintain insurance coverage, manage risks, obtain financial or legal advice, or to exercise or defend against legal claims.
  • Third Party Marketing: We may disclose your information to certain third parties as listed on our Platforms for the purpose of enabling them to contact you so that they can offer you relevant content, goods and services.
  • Other Third Parties:  We may share information with advertisers, our investors, or other third parties for the purpose of conducting general business analysis.
  • Sale or Bankruptcy: In the event that our Company is sold, goes out of business or enters bankruptcy, your information may be an asset that is transferred to a third party successor.  Such a successor is not bound by our Privacy Policy and may have its own.  You will be notified in the event our Company is sold, goes out of business or enters bankruptcy.
  • Interaction with others: If you interact with others on our Platforms, such as by participating in a online discussion board, other users may have access to some of your data, including your name, profile picture, and your history of interaction with our Platforms, such as prior comments or posts.
  • Online postings: When you post online, your posts may be viewed by others, and we may distribute your comments outside the Platforms.
  • External Links: Our Platforms may include hyperlinks to other websites not controlled by us.  We suggest you exercise caution when clicking on a hyperlink. We do not regularly monitor the websites of these third parties, are not responsible for any damage or consequences you suffer by using these hyperlinks.  We are not bound by the Privacy Policies of any third party website that you access by a hyperlink, nor are they bound by ours.  We encourage you to read the Policies of those third party websites  before interacting with them or making purchases. They may collect different information and by different methods than we do.
  • Other purposes: We may disclose your personal data as necessary to comply with any legal obligation or to protect your interests, or the vital interests of others or our Company.

Cookies, Log Files and Web Beacons: Like many other Web sites, we make use of log files. These files merely log visitors to the site – usually a standard procedure for hosting companies and a part of hosting services’ analytics. The information inside the log files includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date/time stamp, referring/exit pages, and possibly the number of clicks. This information is used to analyze trends, administer the site, track user’s movement around the site, and gather demographic information. IP addresses and other such information are not linked to any information that is personally identifiable.

We also use cookies – small text files sent to us by your computer – and web beacons to store certain information. We may use cookies to authenticate your identity, to determine if you are logged onto our Platforms, for personalization, for security, for targeted advertising, or for analysis of the performance of our Platforms and services.  For example, cookies allow us to recommend blog posts to you based on what you have read on our site in the past. We use cookies that are not specific to your account but unique enough to allow us to analyze general trends and use, and to customize your interaction with our Platforms.

Most browsers are set to accept cookies by default.  In addition, when you first encounter our Platforms, you will be asked to “consent to cookies.” If you wish to disable cookies, you may do so through your individual browser options.  However, this may affect your ability to use or make purchases from our Platforms. More detailed information about cookie management with specific web browsers can be found at the browsers’ respective websites. What Are Cookies?  By continuing to use our Platforms and not disabling cookies on your browser, you are consenting to our use of cookies in accordance with the terms of this policy.

In addition, we may use third-party software to post advertisements on our Platforms to oversee marketing or email campaigns, or manage other Company initiatives. These third party softwares may use cookies or similar tracking technology. We have no control over these third parties or their use of cookies.  For more information on opting out of interest-based ads, visit the Network Advertising Initiative Opt-Out Tool or Digital Advertising Alliance Opt-Out Tool.

Many web browsers support Do-Not-Track technology. To learn more about Do Not Track, visit:  The Company currently does not have the ability to recognize Do Not Track signals.


We partner with third party analytic companies, including Google Analytics. The analytic companies may also use cookies or other tracking technologies to analyze visitors’ use of our Platforms to determine the popularity of the content, and better understand online activity.  In order to access our Platforms, you must consent to the collection and use of your information by these third party analytic companies.  You should review their Privacy Policy and contact them directly if you have questions. If you do not want any information to be collected and used by tracking technologies, visit the Network Advertising Initiative Opt-Out Tool or Digital Advertising Alliance Opt-Out Tool.


For the most part, we do not process your information in-house, but give it to third party processors for processing. For example, when you submit name and email address on our Site in order to receive email newsletters to us, that information goes to the email delivery software service we use – a third party processor. So in many instances, it will be necessary for us to transmit your information to a third party processor, as we do not have the capability to perform these functions. More detail on third party processing is detailed below.

However, we may, from time to time, process your data internally. The legal basis for this processing is both your consent to the processing, and our need to conduct our legitimate business interests.  Our purposes in processing this information, if we do, is to administer, maintain, and improve our Platforms and offerings, to be able to provide you with content, goods and services, to comply with our legal obligations, to obtain professional advice, and to protect the rights and interests of our Company, our users (including you), and any third parties.  We may process the following data:

  • Data associated with your account, such as your name, address, email address.
  • Data about your usage of our Platforms, such as your IP address, geographical information, and how long you accessed our Platforms and what you viewed.
  • Data related to your personal profile, such as your name, address, profile picture, interests and hobbies, or employment details.
  • Data that you post or provide us on our Platforms, such as comments or responses to blogs.
  • Data that you submit to us when you make an inquiry regarding our Platforms or offerings.
  • Data that you provide to us when you subscribe to our emails or newsletters, including your email address and contact information.
  • Data that you submit to us via correspondence, such as when you email us with questions.
  • Any other data identified in this policy, for the purpose of complying with our legal obligations, or to protect the vital interests of you or any other natural person.

Our websites are hosted by servers located in the U.S.  Therefore, if you reside in the European Union, some of your data will be transferred internationally to those servers.  Transfers will be protected by appropriate safeguards, namely the EU-US Privacy Shield. More information on the Privacy Shield can be found at:

We use website hosting servers/third party processors/subcontractors located in Canada that have received an Adequacy Determination from the European Commission, meaning that appropriate safeguards are in place to protect data once it is transferred to that country.


We retain personal data as long as it is needed to conduct our legitimate business purposes or to comply with our legal obligations, or until you ask us to delete your data. Data that we gather for a specific and particular purpose, such as assisting law enforcement or analyzing trends, will not be kept for longer than is necessary for that particular purpose.  Data that is no longer needed by us for any of the purposes listed above will be permanently deleted.

You may request that we delete your data at any time.  However, note that we cannot control the retention policies of third parties.   If you wish to have any third parties, including those to whom we’ve transmitted your data, delete that data, you will need to contact those third parties directly.  You may request from us a list of all third parties to whom we have transmitted your data.


We take reasonable steps to protect your personal data and keep your information secure.  However, no security measure is foolproof, and no method of data transmission can be guaranteed against interception or misuse.  We cannot guarantee complete security of any information you transmit to us.

By consenting to this Privacy Policy, you acknowledge that your personal data may be available, via the internet, around the world. We cannot prevent the use or misuse of your data by other parties.

We will notify you promptly of any known breach of our security systems or your data which might expose you to serious risk.


Our Platforms are not designed for use by children under age 13, and we do not knowingly solicit personal data from anyone under the age of 13.  If you are under the age 13, do not access or use our Platforms.  If you become aware that we have collected data of anyone under the age of 13, please contact us so that we may delete that data.


You have certain rights with respect to your personal data, as outlined below. Note that we may charge you a reasonable fee for actions that you ask us to take with respect to your data.  In addition, we reserve the right to request that you provide us with evidence of your identity before we take any action with respect to the exercise of your data rights.  Further, your rights may be restricted or nullified to the extent they conflict with our compelling business interests, the public interest, or the law.

  • Update Account Information: You have the right to update or change any information you have provided to us.  To update or delete your information, please contact us at
  • Confirm Personal Data and Its Use: You have the right to request that we confirm what data we hold about you, and for what purposes.  You also have the right to confirmation of whether we process your data or deliver your data to third party processors, and for what purposes. We will supply you with copies of your personal data unless doing so would affect the rights and freedoms of others.
  • Change Consent: You have the right to change your consent to our use of your information.  In such cases, we may require you to delete your account with us, as described above, and you may not have full access to our Platforms.
  • Request a Copy of Data:  You have the right to request a digital copy of the data that we hold about you.  Your first request for a copy of your personal data will be provided free of charge; subsequent requests will incur a reasonable fee.
  • Transfer Your Data: You have the right to request that we gather and transfer your data to another controller, in a commonly used and machine readable format, unless doing so would cause us an undue burden.
  • Delete All Data:  You have the right to request that we delete all data that we hold about you, and we must delete such data without undue delay.  There are exceptions to this right, such as when keeping your data is required by law, is necessary to exercise the right of freedom of expression and information, is required for compliance with a legal obligation, or is necessary for the exercise or defense of legal claims.  Such a request may result in a termination of your account with us and you may have limited or no use of our Platforms.
  • Emails And Communications:  You may opt out of receiving future email correspondence from us by checking the appropriate box when you register for the account.  You may change your communication settings by contacting us at
  • Marketing Communications: You may opt out of receiving any third party marketing communications or having your personal information used for marketing purposes. You may do this by contacting us at
  • Processing: You may, in some circumstances restrict the processing of your data, such as when you contest the accuracy of your data or when you have objected to processing, pending the verification of that objection. When processing has been restricted, we will continue to store your data but will not pass it on to third party processors without your consent, or as necessary to comply with legal obligations or protect your rights or those of others or our Company.  In addition, you may opt out of any processing of your data altogether. Note however that doing so may result in the termination of your account and loss of access to our Platforms.
  • Complaints: You have the right to complain to a supervising authority if you believe we are misusing your data or have violated any of your rights under this  or applicable law.

The State of California has established its own unique regulations that apply to California residents.  If you reside in California, you have the right to obtain from us, once per year and free of charge, information regarding what information we disclose to third party marketers, and the names and addresses of each third party to whom we disclose your data.  If you are a California resident and would like to make such a request, please use the contact information listed below.

If you are a California resident and under the age of 18, you have the right to request that we remove any data that you publicly post on our Platforms. To request removal of your data, please use the contact information listed below. Note that while we will remove your data that is publicly posted on our Platforms, we may not be able to completely remove that data from our systems.


We offer the opportunity for you to volunteer certain information to us that is used for email and marketing purposes. This information includes, but is not limited to, your name and email. You will have an opportunity to unsubscribe from any future communications via email, but we reserve the right to maintain a database of past email subscribers. We reserve the right to use this information as reasonably necessary in our business and as provided by law. Your information will be shared with reasonably necessary parties for the ordinary course of conducting our business. We do not ever sell your information to third parties.


We will alert you to any changes to this Policy by changing the “last updated” date at the top of this Policy.  Any changes become effective immediately upon publication on our website, and you waive specific notice of any changes to the Policy by continuing to use and access our Platforms. We encourage you to review this Policy periodically, when you access or use our Platforms for any purpose. You are deemed to have accepted any changes to any revised Policy by your continued use of our Platforms after the revised Policy is posted.


If you have any questions about our Privacy Policy, please contact us at:

Lara Casey

9400 Brier Creek Pkwy Suite 202
Raleigh, NC 27617