I’m excited to announce my partnership with Emily Ley Creative that marries effective, authentic, powerful visual branding with clear, purposeful, dynamic strategy: Making Brands Happen. Emily and I saw a great need for creatives to be able to have a seamless, simple way to bring brilliant ideas and unique brands to life. This partnership has been a long time coming and the second all the pieces aligned it was like fireworks. There are so many options out there, but none of them encompassed everything our clients needed …and got it done in an efficient time frame …and for a fee that allows you to make it happen with confidence. Making Brands Happen is the answer.
We’re only taking 6 clients per month and we’re just about full for the next three months. So, jump on it if you want a new brand or a rebrand for 2011. Reserve your spot now before we are all booked. The process is easy, fast and we’ve made it affordable with flexible payment plans because money is one of the biggest things that holds people back from making more of it!. The results will blow you out of the water!
The process begins with an in-depth review and strategy development sessions. Then, ELC comes in to develop and design a visual identity – including a new color palette, logo, fonts, patterns, graphic elements and collateral to tie your identity together. Just a few sessions – and four short weeks – later, you have a seriously strong, transformed brand and marketing strategy, as well as all of your design files and a Style Guide to carry your visual identity consistently across multiple platforms.
Some notes on branding: Your “brand” is the combination of your visual identity and your client experience. Most people think that having a great looking website, slick business cards and a few color-coordinated collateral items means you have a great brand. While those things are key, they are just your first impression. A great visual identity creates attraction, trust, and gets your foot in the door. An extraordinary client experience and brand culture create lasting powerful success. A great brand has a heart, integrity, purpose and consistency. A great brand anticipates desires and always OVERdelivers to the client. A great brand doesn’t sell you a product; it sells you a way of life. Would your ideal client want to live your current brand’s way of life? Is every aspect of your identity – website, business cards, social media, blog format, collateral, email correspondence, watermark, packaging, workflow, voicemail greeting – building up your brand, or are you just getting by? That’s what I’m here for – to help you evaluate where you are now and where you need to be to make big things happen in your business. Once we target the heart of your brand, what makes you tick and what will help your ideal client see your ultimate value, Emily steps in to create a visual identity that really sings. It’s pretty simple. Brand experience + brand image = powerful branding.
Whether you know exactly what you want or you are just in the first stages with a new idea… whether new to the business with loads of questions or a seasoned pro that needs a branding facelift… whether photographer, planner, writer, designer, stationer, or any creative professional… let us know what you are thinking and we will help you fill in the missing pieces. Just remember – all big ideas start somewhere. No matter what path you choose, you just have to start. ‘A year from now you will wish you had started today.’ Life is too short to play small. Your dreams are too powerful to just think about them. Act! You never know where that leap of faith will take you. All you have to do now is take that baby step to BEGIN.
Remove the word trying from your vocabulary. You’re either doing it or you aren’t. – Ralph Marston No more excuses. You have a choice to be remarkable. We look forward to making it happen for you.
To kick off this new year ahead (only 37 days left in 2010 – wow!), we’re giving away a mini Making Brands Happen package. One session with me to dig deep into where your brand needs to go and one session with Emily to develop your brand board. Start 2011 with a bang! Leave a comment here telling us why you want this and what you want to make happen in 2011. Ends January 7th.