Grateful for a wonderful afternoon doing the @PowerfulBrand webinar with my two favorite Emily's - @EmilyAyer and @EmilyLey! Wednesday, 09:31pm | Follow Me
LaraCaseyReps: RT @PowerfulBrand: A powerful product/work + a powerful visual brand + a powerful client experience = FIREWORKS! Wednesday, 09:31pm | Follow Me
Dec
24/10

2010: YEAR IN REVIEW

by Lara

Are you ready for this?  In 2010, I traveled to Dallas, Seattle, Los Angeles (7 times), Minneapolis (3 times), Chicago, Atlanta (33 times), New York (4 times), Nashville (2 times), Las Vegas, Denver, Irvine, Pensacola (7 times), Indianapolis, Grand Cayman, Miami (thrice), (more…)

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Dec
07/10

Making Things Happen 2011

by Lara

A year ago this week, I made a big announcement from Breckenridge, Colorado.  I never dreamed that some of the names I would read would be my future best friends. Or that I’d be seeing them again in just ten days to celebrate (more…)

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Nov
26/10

JEREMY COWART :: LIFEFINDER

by Lara

You are the average of the five people you spend the most time with. – Jim Rohn I firmly believe this. I’ve seen it play out so clearly in my own life as I’ve worked to surround myself with people that challenge and encourage me to be my best. Gina, Emily and I had a great conversation about mentors when we were in (more…)

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Nov
24/10

MAKING BRANDS HAPPEN

by Lara

I’m excited to announce my partnership with Emily Ley Creative that marries effective, authentic, powerful visual branding with clear, purposeful, dynamic strategy: Making Brands Happen.  Emily and I saw a great need for (more…)

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30 days, 30 planes, 30,000+ miles and I came home alive.  Alive as in AWAKE.   The Making Things Happen Tour – (preceded by travel to Salt Lake City, Palm Beach, New York, St. Lucia, Atlanta, Barbados, Trinidad, and Miami) took us from Raleigh to Houston to Phoenix to San Francisco to Los Angeles to Maui and back again.  It rocked my core.  (more…)

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Oct
17/10

ENGAGE!10 :: BREAKERS

by Lara

Hello from NY Bridal Market! It’s been a whirlwind few weeks for me – from press proofing the new issue of Southern Weddings to Katharine’s wedding at Harvard to Salt Lake City for WedSmith and kicking off the MTH Tour to launching V3 and jetting off to (more…)

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Southern Weddings V3 hits newsstands tomorrow and I am thrilled to finally, after months of bursting at the seams, reveal our cover!  One little tweet lead to 200+ submissions lead to (more…)

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Oh, hello pretty blog.  I haven’t forgotten you.  I’ve been blogging almost daily on my Tumblr page instead.  But, I promise to start filling you up with goodness again as soon as (more…)

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I grew up a very independent child. I never read instruction manuals when putting things together (still don’t). I get great pleasure out of figuring things out for myself. I never got in a lick of trouble outside of an overdue library book, but I didn’t like being told what (more…)

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Somewhere over the Rocky Mountains, 30,000 feet above the snow-capped peaks, it hit me.  The Making Things Happen Tour was going to change my life forever. (more…)

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